Are you looking to revise your content strategy for 2023, and need to make some changes in your sales funnel? Then, this infographic is for you.
What is a Sales Funnel?
A sales funnel is a visual representation of the journey from your prospect’s first contact with you until a completed purchase. It helps your sales team understand where they need to follow up or alter the sales process due to drop off in the funnel.
The team from Orbit Media has put together a listing of 17 content formats, and where they fit within the sales funnel which could provide some inspiration for your planning.
Definitely some great pointers out there!
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