Twitter owned video-record and broadcast service – PERISCOPE has finally decided to bid adieu. The service was launched 6 years back and contributed a lot in popularising live streaming video from user’s smartphones.
READ ALSO: Coming March 2021 – Goodbye Periscope
Here are some quicj facts about the app –
- Periscope has 10 million users
- 1.9 million is the number of daily active users on the app
- 75% of users are aged between 16 and 34
- 29% of URLs are posted by women
- Only 1% of Internet users aged 16 to 64 use Periscope
Some more stats –
- Twitter reportedly spent over $86 million to acquire the app
- The company’s headquarters is in Saint Paul, MN, United States
- Currently, there are 19 employees in organisation, which may have been absorbed by Twitter
- In 2018, annual revenues from the video-broadcasting app was estimated to be between $72 million and $144 million
The app has already been pulled from both Apple’s App Store and Google Play and Periscope’s official Twitter account made the announcement of their “final goodbye” on 30th March, as well.
“This is it. Our final goodbye. Today is the last day the Periscope app will be available,” the post reads. “We leave you with our gratitude for all the creators and viewers who brighten the Periscope community. We hope to see you all live on Twitter.”
Why has PERISCOPE shut down?
The reason for putting an end to the service was the stalled growth. In India, many were even unaware of the service, and with the introduction of live feature on most social media platforms, an app dedicated to live video streaming wasn’t actually required.
The video broadcasting app has seen better days. However, with the induction of FB live and Insta live, most of the users on the original app have become redundant, and maybe switched to other platforms for vide-broadcasting.
Hence, Twitter finally made the decision to shut down the app and focus on development of the platform, Twitter.
Read Also: Twitter testing an ‘UNDO’ feature.
Read Also: Soon you can play YouTube videos directly from Twitter.
Maybe thats the reason Twitter wants to let go of the redundant platforms focus energies on its own platform.
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