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LinkedIn Adds Labels To AI Content

AI Content

In order to differentiate content, LinkedIn has added Labels to AI Content.

The move is being initiated with a partnership with the Coalition for Content Provenance and Authenticity (C2PA), which uses data tagging to identify AI images.

As you can see in the example below (posted by influencer marketing expert Lia Haberman), AI-generated images posted on LinkedIn will now include a small C2PA tag in the top right of the in-stream visual. Tap on that icon and you’ll be able to see more info about the image.

The labels on AI Content will be automatically added when you upload content.

LinkedIn’s parent company Microsoft has already signed up to the C2PA standards, along with Google, Adobe and OpenAI. C2PA has also been adopted by TikTok for its AI tagging process, which it announced earlier this month.

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