It comes no surprise that Instagram and TikTok are the most popular apps (Category – Social Media) among teens, according to the latest research conducted by Piper Sandler
Based on an annual survey of more than 13,000 U.S. teens, Piper Sandler found that Netflix ranks slightly higher than YouTube in daily video consumption, while TikTok beat out IG as the most liked social app.
Yet, in terms of usage, Instagram is still number one, gaining some 7 percentage points since the last survey. TikTok came in second (+5%) followed by Snapchat (-3%).
Pinterest is generating more interest than in the past (+6%), while Facebook has also seen a slight resurgence (+2%). The platform formerly known as Twitter, meanwhile, declined in usage by the same amount among teens (-2%).
You can read the full survey by Piper Sandler on most popular apps here.
Most Popular Apps Most Popular Apps Most Popular Apps
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