Last weekend, we had many reports that Meta will implement Facebook Instagram ban in Europe! Could this be rally true? Let’s find it out.
First of all, let’s know why was the ban news even initiated –
“In August 2020, we received a preliminary draft decision from the Irish Data Protection Commission (IDPC) that preliminarily concluded that Meta Platforms Ireland’s reliance on Standard Contractual Clauses (SCCs) in respect of European user data does not achieve compliance with the General Data Protection Regulation (GDPR) and preliminarily proposed that such transfers of user data from the European Union to the United States should therefore be suspended.“
“We believe a final decision in this inquiry may issue as early as the first half of 2022. If a new transatlantic data transfer framework is not adopted and we are unable to continue to rely on SCCs or rely upon other alternative means of data transfers from Europe to the United States, we will likely be unable to offer a number of our most significant products and services, including Facebook and Instagram, in Europe, which would materially and adversely affect our business, financial condition, and results of operations.”
As Meta notes, back in 2020, a European Union privacy regulator sent the company a preliminary order to suspend data transfers to the US about its EU users. The order was based on rising concerns among EU officials in regards to potential surveillance practices by the US Government. The specifics of the perceived threat in this instance were not made clear, but the move did follow shortly after the Trump Administration’s push to ban several Chinese-originated apps from America, including TikTok, due to concerns that they could be used to provide China’s ruling CCP with data on US citizens.
Now tis is not a new thing.
That push didn’t end up going through, and TikTok, as well as many other Chinese apps, continue to operate in the US.
In the same manner, it shows that it is not a red flag of concern between the US and EU nations.
Even if Meta has to, Meta could still come to an agreement about user data transfers, ensuring that it can continue to process EU user data within its US-based data centers. Or it may be forced to keep it all within the region.
Overall, Facebook Instagram ban in Europe seems very unlikely.
Facebook alone has 427 million users in the EU, and it was the only region where it saw any significant growth (+4m MAU) in the most recent quarter. And that’s not including Instagram.
Let’s wait and watch how the story unfolds.
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