If you looking to promote your business in New Delhi, this article will help you shortlist a Digital Marketing Agency in Delhi.

You have just started your new venture, or are looking for a digital marketing agency in Delhi. You simply Google – “Digital Marketing Agency In Delhi’ and you get a bunch of results! Amazing! Quite Simple – Isn’t it?

Well, it ain’t as simple as it seems. Ranking on search engines can be affected by a lot of things and does not always necessarily define the best reviews available for a particular listing. So, if you can’t completely trust Google, then what needs to be done?

We present you some valuable tips on how to shortlist a Digital Marketing Agency in Delhi

In-fact, why only Delhi, you can use this knowledge for all demographics. Here we go –

1. Keep your business at priority. Start with what’s most important to you – Services, Location, Budget, etc.

You know your business best and you should be one in the driver’s seat while shortlisting an agency. Think what’s most important to you – Does the location of the agency matter to you? Does the team size of the agency matter? Which services does the agency provide (You might want to add more services later). Think of these questions. This is the foremost step while you are shortlisting an agency.

Ask yourself these questions about your target audience –

• Which online channels do they use the most?
• What kind of content do they like the most?
• What activities do they engage in?
• What are their interests?
• What are their pain points?

This will help you in choosing the right internet platform and agency accordingly.

2. Visit their website.

A website is like a window to a business. Just like you make a first impression when you visit an offline store, in the similar manner, a website provides a lot of information about the agency work. For Eg. – Once you visit the agency website, you can read the content on their website and analyse the type of content that they would write for you. You can also check the design of the website, and gauge the creative intellect of the agency.

We don’t want to sound salesy, but we can’t resist sharing with you our website. – www.lightscamerasocial.com made wit a lot of research and love for the realm of Digital Marketing. Our website was build in-house. Please check and drop in your comments if you like 😀

3. Check their client list.

Perhaps, the next most important step would be checking their client list. We did not want to copy someone else’s list, hence, we shared Our Client list in the image above.

After getting a hold of the agency’s client’s, go to their social media pages, and check the quality of work done on those page. This will give you a fair idea of agency’ work and what can be expected out of them for your brand. Please keep in mind that social media is not the only work that agencies do, maybe they designed a website for some client and not social media. So, try to gather as much online information about a the agency’s clients.

4. Check the Agency social media pages

An agency which can manage it’s page well, can manage for your business as well. There are a plethora of digital marketing agency in delhi which have no presence over social media. Handing over your business to such an agency won’t be a good idea, as you will never be able to gauge the quality and quantity of work the agency puts in to manage their brand over the internet. Plus, remember that you are choosing an agency to manage your brand over the internet. So, be extra cautious here.

5. A few miscellaneous questions to ask yourself –

• Does this agency’s expertise align with my needs and goals?
• Do they have an engaging website with marketing blog, latest trends and advice that can be of help to me and my business?
• Do they make claims that can be verified or do they make overly bold promises regarding their performances, such as taking me directly to the number one Google search result no matter how competitive my niche is?
• Is their pricing suspiciously lower than the competition?
• Are they fully transparent with info such as client list, address, phone number, pricing range? 

6. A few miscellaneous questions to ask the agency –

The questions that will help you get more clarity on your potential partnership are:

1. Which digital marketing tactics and channels would you use for my business and why?
2. Have you worked with clients in my industry before and, if so, what were your results?
3. Do you have an up-to-date portfolio?
4. Which tools do you use to make digital marketing campaigns a reality and how do you make sure the project is on track?
5. Who will be our main point of contact in charge of our projects and how many hours will they dedicate to our campaigns daily?
6. Will we have meetings to discuss digital marketing strategies?
7. How will you measure results and ROI, how do you determine KPIs and how will you report on these?
8. How do you form the prices of your services?
9. How do you stay up to date with trends in our industry?
10. How would you research our market and our target audience?
11. What can you do to help us stand out against our competition?

We are sure that all these tips will help you finding the right Digital Marketing Agency In Delhi.

If you are still have some questions, feel free to comment below this article, or write to us at hi@lightscamerasocial.com

Lastly, before you leave, check out this video –

Lights.Camera.Social is an established digital marketing agency in Delhi with over a decade of experience in the digital domain.

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