How Useful Is Pinterest For Luxury Brands

How Useful Is Pinterest For Luxury Brands

Pinterest has published a new report on the how useful is Pinterest for luxury brands, including notes on how and why users come to the platform to discover luxury products.

In the words of Pinterest –

“On Pinterest, consumer brands enhance a positive experience rather than collide with toxic content found on so many other sites. While the global economic environment remains unstable, the luxury goods market is surging; it’s likely to double in size by 2030 on the strength of Gen Z spending, which is another Pinterest advantage.”

Statistics on Pinterest for luxury brands –

“Three in five luxury shoppers claim to be open to luxury advertising and they are 85% more likely to be receptive to this kind of advertising.”


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