Seems like Instagram is exactly following it’s elder competitor – TikTok. It has been made evident as Instagram launches Add Yours sticker in stories.
What is ADD YOURS Sticker in stories?
This new feature enables users to prompt others to respond to their Stories content, in order to create more engaging reply threads to Stories posts.
As you can see here, now, users can add the new ‘Add Yours’ sticker to their Stories frame, with the example using an ‘outfit of the day’ prompt, calling for followers to respond with their own #OOTD image.
When users respond, they’re added to the profile bubble listing on the sticker, which, when tapped, enables users to go through all the other responses to the thread, building a response chain within Stories that can help prompt more engagement.
It makes sense, considering this feature gives TikTok a lot of engagement.
Let’s see if it this works for Instagram as well!
Add Yours sticker in stories Add Yours sticker in stories Add Yours sticker in stories.
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