Instagram has been on its toes to prevent users from abuse on the platform. In an aid to further strengthen their efforts, Instagram Limits feature is the latest initiative by the social media giant.

What is Instagram Limits Feature?

Instagram Limits feature, once turned on will automatically hide comments and DM requests from people who don’t follow the user or who only recently followed them.

Limits is a feature that lets you hide comments and DMs from people who don’t follow you or who only just followed you. It’s intended to prevent harassment – especially towards creators and public figures – during spikes of abuse. pic.twitter.com/SV2T11oaNS

— Adam Mosseri 😷 (@mosseri) August 11, 2021

Adam Mosseri, Head of Instagram, said in a blog post –

“We don’t allow hate speech or bullying on Instagram, and we remove it whenever we find it. We also want to protect people from having to experience this abuse in the first place, which is why we’re constantly listening to feedback from experts and our community, and developing new features to give people more control over their experience on Instagram, and help protect them from abuse.”

Adam Mosseri, Head of Instagram

This update has started been rolled out globally and would be available to all over a billion users soon. In case, you still aren’t able to view this feature in Settings > Privacy, please update your Instagram. app to the latest version.

There’s another feature that was released along with Instagram Limits Feature – its called the Hidden Words Feature.

We’re rolling out Hidden Words to everyone, globally, by the end of this month. When it’s on, it’ll automatically filter DM requests with offensive words, phrases, and emojis so you never have to see them. pic.twitter.com/RlorKUOCjJ

— Adam Mosseri 😷 (@mosseri) August 11, 2021

Instagram will now also show warnings on the first instance when a user tries to post potentially offensive comments. The platform already throws up a warning when someone tries to post a potentially offensive comment. So if the platform realises that a user is trying to post potentially offensive comments multiple times, it shows an even stronger warning – reminding them of its Community Guidelines and warning them that it may remove or hide their comment if they proceed.

If people don’t feel safe, they’re not going to use IG, which means we have to keep working to prevent abuse. There are over 1B people on IG, which inevitably includes some racists. So we’re going to keep making changes and listening to feedback about what more we can do.

— Adam Mosseri 😷 (@mosseri) August 11, 2021

The hidden feature on Instagram would be available to all users by the end of this month.

Nice move, Instagram! 👏

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