The picturesque platform, Pinterest has partnered with Zola for the latest wedding trends.
What is Zola?
Zola is an online wedding registry, wedding planner, and retailer. It is a female-led e-commerce company that allows couples to register for gifts, experiences, and cash funds as well as add gifts from other stores.
In the words of Pinterest –
“With more than 2 billion useful wedding ideas on Pinterest, and well over 2 million couples who’ve chosen Zola as their trusted partner in wedding planning, Pinterest and Zola are teaming up to reveal the biggest wedding trends of 2023, marrying Pinterest trends with Zola expert insights to showcase how couples can bring inspiration to realisation throughout their entire planning process from engagement to newlywed life.”
The partnership with Pinterest features all aspects of wedding and honeymoon planning, using Pinterest insights to highlight the biggest, rising trends of 2023.
There are also insights into wedding party trends (black bridesmaid dresses are another key color shift), along with top honeymoon destinations.
- Searches for ‘Morocco honeymoon’ increased 75%
- Honeymoon in Croatia +190%
- Azores honeymoon +135%
- Cape town honeymoon +60%
If your business is at all related to the wedding industry, it’s worth taking a look, and considering whether you can tap into the latest trends.
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