Pinterest Q1 2025 Report is here and it has recorded increases in both user and revenue!
First off on users. Pinterest added 17 million more monthly actives in the period, taking it up to 570 million MAU. Pinterest has been steadily growing its user base, with Q1 seeing its biggest increase in users, in raw numbers, over the past five quarters. That growth has slowed slightly in comparative terms, but the numbers remain steady, showing that Pinterest is establishing a place as a key discovery platform for many users.

Pinterest also notes that Gen Z remains the platform’s largest and fastest-growing cohort.
In terms of revenue, Pinterest brought in $855 million in Q1, up 16% year-over-year.

As per Pinterest CEO Bill Ready:
“Our AI advancements are helping users take action and make more intentional shopping decisions. We’re driving performance for advertisers and winning market share, giving us a solid foundation for long-term, sustainable growth.”
You can read the complete Pinterest Q1 2025 report here.
Pinterest Q1 2025 Report Pinterest Q1 2025 Report Pinterest Q1 2025 Report
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