TikTok Shares Key Tips For Marketers For 2023

Key Tips For Marketers For 2023

With it’s growing influence, TikTok has shared key tips for marketers for 2023.

TikTok has split its marketing trend predictions into three categories:

  • Actionable Entertainment
  • Making Space for Joy
  • Community-Built Ideals

In the words of TikTok –

“For brands, the most effective messages on TikTok are uplifting, funny and personalized, or entertaining their audiences. Brands can build on this entertainment value by using editing techniques like syncing sounds to transitions or adding text overlays – which are effective at keeping viewers’ attention.”

TikTok Shares Key Tips For Marketers For 2023

TikTok’s also included examples and actionable tips for each trend:

TikTok Shares Key Tips For Marketers For 2023

“Whether it’s the growth of meme culture – providing a language for people to bond over humor; people sharing wellbeing “life hacks” – every day strategies that empower people to make space for themselves whenever they need; or a creator highlighting how they reward themselves at any budget level, people are dedicating space and time for joy in the way the best suits them.”

TikTok also says that people are increasingly using the app to find answers to questions, and explore niche interests, and brands can lean into this by recognizing the value of these discussions, and feeding into those behaviors.

These key tips for marketers for 2023 will surely help marketers grow their online presence.


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