Twitter New Feature – 2022

Twitter New Feature

There’s this Twitter new feature under testing which will improve tweet discovery in the app.

Twitter new feature

As you can see above, the new topic listings appear in bubble tabs above your main feed, which provides an easy way to tap through and immediately connect to the latest discussions on a given subject.

Those topics would presumably be linked back to your tweet activity, which, ideally, could get more people more involved in expanded discussion in the app, and help Twitter maximise engagement.

Content discovery has always been a challenge for Twitter.

With this testing, it seems Twitter still has a way to go in determining what each user might be most interested in, and if it can’t get that element right, the addition of topic tabs above the main feed probably won’t have a significant impact.

Let’s see how this works out for Twitter.

This Twitter New Feature is under testing currently.


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