X has shared some useful data on Gen Z and it would come quite handly if you are targeting Gen Z users on the platform.
In the words of X –
“X is the place to be for brands looking to engage a passionate, attentive, and often elusive Gen Z audience in the moments when they’re most receptive. Gen Z users continue to come to X, with an 8% increase YoY and a 12% increase in the US since 2022. With 31% of X’s users now belonging to Gen Z, we’re not only capturing their attention, we’re setting the pace for trends and culture, evidenced by daily emerging memes and viral moments. Gen Z is increasingly turning to X as the go-to platform for viral trends and cultural moments.”
According to X, the platform has “captured the attention of Gen Z, reeling in millions of influential users drawn to brands rooted in authenticity and immediacy.”
You can check the complete report for data on Gen Z here.
X Shares Data On Gen Z X Shares Data On Gen Z X Shares Data On Gen Z X Shares Data On Gen Z
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