YouTube Courses For Creators

YouTube Courses For Creators

YouTube Courses For Creators are now expanding to all creators, providing another potential revenue stream for creators in the app, while it’s also enhancing its “Featured Products” display for those using Live Shopping, and making it possible for creators to add AI labels when uploading via mobile device.

First off, on courses. Originally launched in beta with selected creators back in 2022, YouTube’s Courses option enables creators to offer free or paid learning programs on their channel.

In the example below, with courses, creators can build their own video education offerings, aligned to their channel, providing another means to keep their audience engaged, and also bring in additional revenue from course take-up.

In the words of YouTube –

“Once you designate a playlist as a course, your course will have a special course badge on the Watch and playlist page, as well as well as in search home, watch next, and anywhere else your course appears. Courses will appear in a dedicated tab on your channel page and your course may be featured on youtube.com/courses for easy discovery.”

“When a viewer finishes watching all of the videos in your course, they’ll receive a badge, which appears in their “You” tab. An information panel on the course playlist page will include more information about the course length and chart the viewers’ progress.”

On another front, YouTube’s also enhancing its Live Shopping product displays by adding the ability to pin multiple products in live shoppingstreams, which will rotate during the broadcast. In the example below, creators using Live Shopping will now be able to pin multiple items to be displayed during the stream.

Finally, YouTube’s also now giving creators the capacity to add synthetic content labels to their videos when uploading on a mobile device. At launch, it was only possible to add these tags when uploading via YouTube Studio desktop, but now, creators will be able to add these tags when uploading on mobile as well.

Creators uploading videos in the main YouTube app will also now be able to add these tags during the upload flow, ensuring that more AI tags are used in the process.

Handy updates indeed!

YouTube Courses for creators are now available to all creators.


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