YouTube monetisation will now let thousands more creators access its monetization elements, while it’s also rolling out a new update to channel analytics, in order to help channel managers better contextualize their results.
First off, on monetization. Back in June, YouTube announced new, lower thresholds to entry for monetization in the app, as part of a broader push to win over talent, and get more creators posting more often.
The new thresholds effectively halve the requirements for entry into the YouTube Partner Program (YPP), dropping it from 1,000 subscribers to 500 subs, providing broader access to some of YouTube’s monetization features.
Initially, these new entry requirements were only available in the U.S., U.K., Canada, Taiwan, and South Korea, but now, YouTube’s expanding access to 33 more countries, as of August 29th.
In the words ofYouTube –
“This new level of YPP, with lower eligibility thresholds, will give creators earlier access to fan funding features like Super Thanks, Super Chat, Super Stickers and channel memberships.”
“Having an option to see when, and if, multiple videos are getting any traction can improve your data analysis experience, so we’re happy to announce that you can now right click on the “Analytics” button in YouTube Studio to open a new tab in Advanced Mode. This new feature will allow you to easily access analytics for multiple pieces of content, all at once.”
Finally, YouTube’s also updating its channel memberships offer screen to help entice more sign-ups.
As you can see in this example below, the new offer screen format will display the thumbnails of members-only videos that are available on each price level. That’ll ideally act as a lure to get more people signing up to your channel.
In the words of YouTube –
“Whether it’s bonus videos, behind-the-scenes access, or early access videos, it will be showcased here, to let your audience know what they can get by supporting you. We know that members really value the additional content that you upload for them, and it’s really helpful for them to know what’s available before they sign up.”
YouTube Monetisation and other updates are being rolled out slowly – YouTube says.
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